B2B Sales

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How to Build A Sales Process for Your Startup or SMB

At Leading Edge Connections, more affectionately called LEC, our team has been privileged to partner with numerous early stage startups, small businesses, and mid-size organizations to help them establish their own customized sales process. Most of them come to us when they arrive at the point to create their very first sales process, and

12 B2B Sales Tips & Tricks

Effective B2B selling requires more research and planning than traditional B2C selling. Typically, the sales cycle is longer and you frequently face the challenge of interacting with multiple stakeholders at the company until getting to a final decision maker. But, it’s also some of the most rewarding sales work one can do. Particularly when

7 Killer Traits to Look For in a Sales Development Representatives

Sales Development is your most important department in sales. Believe me? Take a quick glance at the Account Executives on your team that never hit quota. It’s probably because they don’t have the prospecting skills that SDRs excel at. Thankfully, you can get ahead of the curve by hiring great SDRs that can grow

Why Businesses Need to Offer 24/7 Customer Support

The rapid dissemination of information has led to the highest informed customers in history, which has raised the customer’s level of expectation they have from each business. In order to present yourself as a customer-centric organization, you must understand that great customer service and support are no longer only provided within normal business hours.

10 Crazy Sales Stats

“60% of the time, it works every time” — Brain Fantana That is one of my favorite statistical quotes. That said, it was the British prime minister Benjamin Disraeli who is famously credited with the phrase: “There are three kinds of lies: lies, damned lies, and statistics”, but the expression has been around almost as long as

The 6 Keys to a Highly Effective B2B Sales Approach

Is your sales approach evolving to keep up with the way B2B prospects are buying? They prefer a consultative approach that allows them to learn, not a pitch or gimmick. I’ve been going to, or conducting sales trainings for over twenty-five years. I still love hearing sales stories about sales people who are “doing

5 Reasons Why Your Business NEEDs Live Chat!

If you aren't talking to your employees and customers someone else is!

7 Step Blueprint to Peak Performing Sales Teams

Tired of struggling with sales and subpar sales people?

15 Kick Ass Tips for Making Better Sales Calls

Here’s what I have always loved about sales, it’s a lot like SPORTS. There is a science to it and if you approach it similarly you can drive salespeople to break all kinds of records just like athletes do. It’s really interesting because just like athletes have a certain DNA makeup, sales people do too.

What to Look for in an Outsourced Contact Center – The Insider

By Eric Sims, President of Leading Edge Connections  I’ve been in this industry for almost 13 years now. I’ve seen the good, the bad, and the ugly. Too much ugly. About 2 years ago two buddies of mine and I decided we were tired of working for other companies who seemingly just didn’t get it.

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